Selected by Stevanne Auerbach, Ph.D. (Dr. Toy)

Dr. Toy Classics 2013

San Francisco, CA – (April 11, 2013) – You can count on classic toys. These are the long lasting toys that “keep on playing” long after the batteries and latest fads are gone.

Where do you turn for a selection that provides a timeless, fun experience that will hold your child’s interest?

It’s time to turn back the clock! Look for toys that have remained valued playthings since they were first introduced ten or more years ago. These are the lasting favorites of all children who have played with them.

The toys that with the passing of time have become true classics are often overlooked in the rush to get the “hot” new toys. Often great playthings may not reach youngsters who can benefit from playing with them.

Parents need to balance their children’s play experiences. They need to be reminded that classic, highly beneficial toys are still around. Quickly parents and grandparents will recall the fun they had with these same classic toys.

Stevanne Auerbach, Ph.D., known as Dr. Toy, has been tracking trends in the toy business for more than 30 years. In her just released Dr. Toy’s Best Classic Products for 2013, she has searched across the entire toy industry for the great classic toys that fit the criteria for fun and high play value’.

Dr. Toy says, “Classic toys are enduring and have many important benefits. They encourage the child’s interaction, involvement and are truly child-powered.”

A wide variety of selections are included among this year’s winners. The list reflects toys that Dr. Toy says “are perfect for all ages and interests from baby to older children, teens and adults, from low to high tech, and from nature to nurture.”

She recalls some favorite playthings in many family toy chests including (her favorite), Jacks and Ball, jump rope, paper dolls, pick-up sticks, and a long time favorite, marbles. Certainly anyone who has ever tried a hula-hoop still finds it fun to swirl one of the colorful plastic hoops anytime, and for exercise, stress reduction and amusement add a Frisbee or yo-yo!

“Classic toys,” Dr. Toy says, reflecting back to her own youth, “are toys you return to from your own childhood like the shiny, durable Radio Flyer red wagon, scooter, or tricycle.

Many parents want to introduce their child to that special favorite, a yo-yo, or Lincoln Logs, Erector Sets, or Tinker Toys, or an Etch-A-Sketch, or a first teddy bear, Raggedy Ann doll, or Lionel electric train. Classics are ‘basics’ that never go out of style.”

Dr. Toy carefully surveys the toy marketplace year round to select a wide-range of great classic toys. While Dr. Toy keeps abreast of new products, she keeps her eye on the enduring and endearing qualities of the toys of yesteryear. The classic toys she has selected as winners have been available for ten, fifty, or a hundred years or more.

The winners of the annual classic toy search are included in Dr. Toy’s Best Classic Toys for 2013, available now on the free, popular, accessible web-site that presents her award selections for parents and teachers to benefit children.

Dr. Toy’s Guide, www.drtoy.com, provides all pertinent information and includes photos, complete product descriptions, links to company sites, and consumer information.

If you are at a loss for an appropriate toy for the child in your life, the suggestions found in the Dr. Toy’s Best Classic Toys Program for 2013 will help you more easily locate valuable products to introduce to your child. These toys have truly met the ‘test of time.’ They have endured, entertained, and satisfied children for many years, and will continue to do so for many years to come.

Dr. Auerbach’s book, Toys for a Lifetime: Enhancing Childhood Through Play (Rizzoli), provides a close up of over 60 classic toys that you enjoyed. She is also the author of The Toy Chest (limited copies available upon request) and Dr. Toy’s Smart Play/Smart Toys: How to Raise a Child with a High P.Q. (St Martins Press, Educational Insights, and ICR). This book has also been published in China, Croatia, Germany, Greece, India, Israel, Korea, Russia, Spain and Thailand, Turkey, with more to come.

If you wish to nominate a favorite classic toy for next year’s selection of “Best Classic Toys,” send your recommendation to: Dr. Toy, 268 Bush Street, San Francisco, CA 94104. For a free copy of the Dr. Toy’s Best Classic Toys For 2013, go to www.drtoy.com

You can explore Dr. Toy’s web site, www.drtoy.com, to find out what all the excitement is about. Then make some of your own by selecting those products that most appeal to your child (or yourself). Perhaps you will easily share the fun of a special classic toy with your child. You may recall the fun of that toy when you were little. If that’s the case, you can enjoy carrying on a family tradition that spans several generations. Consider finding your favorite classic toy to enjoy. Many adults collect toys as a fun hobby. Besides, adults need more time to play for emotional and physical benefits. “More playtime for all!” is the best Dr. Toy’s Rx for playtime for children and adults.

Dr. Toy’s Best Classic Products For 2013

#

Company

Product* Type

Price

Age

Intro

CustSrv#

www.

1.

Adora Dolls

ToddlerTime™ Babies DO NO OT TY

$99.00

6 -12

2001

949-587-9400

adoradolls.com

2.

ALEX

My Wall Easel

AC CP

$76.95

3 -7

2008

800-666-2539

alextoys.com

3.

ALEX

Paddle Tether Ball

AE OP

$43.95

3 -7

2013

800-666-2539

alextoys.com

4.

ALEX

Rub a Dub Draw in The Tub

AC CP TY

$7.95

3 -5

2001

800-666-2539

alextoys.com

5.

ALEX

Tin Tea Set

CS NO OT TY

$32.95

3 -6

2008

800-666-2539

alextoys.com

6.

b. dazzle

Frogs Scramble Squares®

ES GE PZ TR

$8.95

4-12

1998

800-809-4242

b-dazzle.com

7.

DuneCraft

Amazing Dinosaur Plant

ED OT SR GN

$7.99

3 -12

2003

800-306-4168

dunecraft.com

8

DuneCraft

Odd Pods

ED OT SR GN

$12.99

3 -12

2003

800-306-4168

dunecraft.com

9.

Faber-Castell

It’s My Life Scrapbook Kit

AC CP HO OT

$22.00

7 -12

2003

800-311-8684

fabercastell.com

10.

Folkmanis

Baby Black Bear Puppet

OT PL PU TY

$16.00

3 -12

1978

800-654-8922

folkmanis.com

11.

Folkmanis

Baby Raccoon Puppet OT PL PU TY

$16.00

3 -12

1979

800-654-8922

folkmanis.com

12.

Folkmanis

Monkey Puppet

OT PL PU TY

$23.00

3 -12

1993

800-654-8922

folkmanis.com

13.

Folkmanis

Turtle Puppet

OT PL PU TY

$30.00

3 -12

1976

800-654-8922

folkmanis.com

14.

Hunk-Ta-Bunk-Ta

Hunk-Ta-Bunk-Ta™

BOO

CD CP ML MM

$9.95

3 -8

1992

303-298-7122

hunktabunkta.com

15.

Innovation First

Tagamoto Motor. Vehicles & Road Sets

AE CO TY

$5.99

4 -10

2012

903-453-0800

tagamoto.com

16.

Learning Journey

Match It! Mathematics

ED GE PZ MA

$11.99

3 -12

2003

877-839-3969

thelearningjourney.com

17.

Learning Journey

Match It! Picture Word Bingo

BG ED GE PZ

$11.99

3 -12

2001

877-839-3969

thelearningjourney.com

18.

Learning Journey

Puzzle Doubles! Giant ABC/122 Train

ED PZ

$14.99

3 -12

2001

877-839-3969

thelearningjourney.com

19.

Learning Journey

Telly Teaching Time Clock

ED EG GE MA

$27.99

3 -12

2003

877-839-3969

thelearningjourney.com

20.

LEGO Systems

LEGO CITY Fire Emergency

AE CO CP TY

$39.99

5 -12

2013

860-749-2291

lego.com

21.

Little Mandarin

Chinese Children’s Classics 1.0

ES MM OT SR

$11.99

0 mo-12 yr

.2012

646-287-3227

alittlemandarin.com

22.

Pacific Play Tents

Cotton Canvas Tee Pee

AE CP ED OP

$279.95

3 -10

2012

877-722-0083

pacificplaytents.com

23.

Pacific Play Tents

I See You -Tunnel

AE CP ED OP

$54.99

3 -8

2013

877-722-0083

pacificplaytents.com

24.

PAKA Preschool

Hungry Pelican

ED TY

$43.20

9 mo-3

2001

852-2108-0808

kskids.com

25.

PAKA Preschool

Learning Shoe

ED TY

$27.20

12 mo-3

2001

852-2108-0808

kskids.com

26.

Saban Brands/Bandai

Power Rangers Megazord

TY

$35.99

4 -8

1993

310-557-5230

sabanbrands.com

27.

Worx Toys

Bo-Po Nail Polish

AC CP NO OT

$3.99

0 mo-3 yr

1985

888-967-9869

worxtoys.com

*Product information updated regularly on www.drtoy.com

Key:
AC = arts and craft
AE = active
BG = board game
CD = CD
CO = construction
CP = creative product
CS = costume, other accessories
CT = cultural
DO = doll
ED = educational
EG = electronicgame
GE = game
GN = green
HO = hobby
MA = math
ML = musical
MM = multimedia
NO = novelty
OP = outdoor play
OT = other
PL = plush
PU = puppet
PZ = puzzle
SR = socially responsible
TR = travel
TY = toy