– New Kid-Friendly Non-Toxic Brush On –Peel Off Polish –
North York, Ontario – (August 22, 2014) – Have a little nail painting fashionista in your house? It can be a parents’ worst nightmare. Traditional nail polish can cause a major mess and permanent stains. But parents can now have no fear. Worx Toys is here with a safe, mess-free alternative.
The company today announced the availability of its Bo-Po nail polish. Bo-Po stands for Brush On – Peel Off. It’s the cool new stylish nail polish for kids that makes a quick and easy, mess-free fashion statement in seconds.
Bo-Po, (MSRP $3.99/each; various multi- packs up to $20), is recommended for ages 3 and up and comes in 10 vibrant colors and tinting shades for the most marvelous manicures and posh pedicures.
Bo-Po spreads on finger and toe nails just like regular nail polish, but unlike traditional based polishes, Bo-Po does not contain any of the harmful chemicals or odors, and there isn’t any need for harsh Acetone based remover because it simply peels off.
“We all know that acetone is a toxic chemical. So, why should we let our kids play with it?” Gene Khasminsky, president of Worx Toys, asks. “We created Bo-Po as the perfect alternative to make a child’s manicure and pedicure fashion practice safe and fun! Bo-Po dries to the touch in less than 60 seconds and it can be peeled off to start over again. We call it Addictive fun!”
Each Bo-Po polish comes in a unique spill-proof bottle, which eliminates the risk of stains to clothes, floors or furniture as a result of accidental tipping. Amazingly, the bottles will not spill even if turned completely upside down. ‘It’s our Worx wizardry,” Khasminsky quips, “‘and in the unlikely chance that you do get Bo-Po on fabric it washes out easily with just soap and water”
With Bo-Po, kids can create any color pattern to match their mood, outfit or personal style. Changing the color is as simple as peeling it off. “The assortment of colors and tints provides an expression of individuality. We’ve seen children use Bo-Po to show school spirit, dress up for a holiday or event, support a cause,” Khasminsky explained.
Bo-Po is latest lifestyle brand established by Worx Toys, Inc. Based in North York, Ontario, Worx Toys was founded in 2010 by three fathers who wanted to offer children an assortment of fun, engaging products that can encourage the common curiosities about the world around them. Today, the company continues to expand in more toy categories with broad appeal to multiple age groups with kid-friendly fun and parent confident products. For more information on the company, visit the websites at www.worxtoys.com and www.bo-po.com. For the most up to the minute information and to interact with the company, follow the official Bo-Po social media outlets on Facebook, Twitter and Pinterest.